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Got interested in this since a friend recommended something similar I tried and liked. They had recommended "John Frieda Volume Lift" shampoo to try. I tried it and liked the results. I saw Revitalash and what it offered was very similar with the "optimize scalp health" being proposed and so I decided to try it as well. I found that it does thicken and provide lift to my hair consistently through out the day. Hair has a clean and soft feel after use. Maybe the proposed scalp health is subtle but I'm not miraculously growing more hair again and nothing more discernable is happening.... So, when I compare Revitalash to Frieda Volume Lift .... same ingredients, (key word-"botanical" in both), same clear look and viscosity with essentially the exact same results! From this perspective, I don't see the value in paying 5X more for Revitalash when I can get the same results and satisfaction from Frieda Volume Lift. Yes, Revitalash is a good product but cost effectively I see more ROI in the Frieda Volume Lift.